Tekton Performance Films
Founded in 2016 by Frank Cavallo and George Vanellis, Tekton Performance Films was created out of a love for the window film industry and a penchant for sales. Collectively with over 35+ years of industry experience the management team at Tekton Performance Films is well-positioned as one of Canada’s foremost business leaders in the window film industry. In late 2019, Matthew Rowlands was added as partner after spending the previous 2 decades in the sporting goods and footwear industries.
THE TEKTON PERFORMANCE FILMS ADVANTAGE
We Are Brand Stewards.
Brand DNA is at our core. Our expertise is in taking a brand’s global strategy and activating it cohesively and creatively in Canada, across every touchpoint.
We Make Deep Consumer Connections.
Everything we do starts and ends with the consumer – how and where they see the brand and how they engage with it. Our job is to understand the consumers’ needs deeply so we can earn their loyalty through meaningful content and an emotional connection.
Long-Term Relationships Across All Channels.
With over 35 years of proven success in wholesale and exclusive territory management, we have what it takes to get it right. We understand the retail landscape in Canada and how to differentiate across channels, drive sell-thru and leave the consumer with a lasting impression.
When We’re In, We’re All In.
We work with brands we believe in and go all-in on driving every aspect of their business in Canada. This includes regional product assortments, pricing and merchandising strategies, sales planning and execution, order fulfilment for B2B, brand activations and storytelling, and all aspects of customer experience.
Serving English & French Canada.
Our office space in Guelph and our territory-based sales strategy gives us proximity to all key buyers, industry partners, agency teams and media. Being headquartered in Ontario and having direct representation in Montreal, allows us to authentically establish credibility with the French Canadian customer base, who represent over 20% of Canada’s purchasing power. Our fully bilingual regional sales team fluently operates in French and English, as required.